Privacy Policy

Last updated: December 8, 2025

This Privacy Notice for Ataraxian Studios ("we," "us," or "our"), describes how and why we might access, collect, store, use, and/or share ("process") your personal information when you use our services ("Services"), including when you download and use our mobile application (Arrows & Snakes).

Questions or concerns? Reading this Privacy Notice will help you understand your privacy rights and choices. We are responsible for making decisions about how your personal information is processed. If you do not agree with our policies and practices, please do not use our Services. If you still have any questions or concerns, please contact us at ataraxianstudios@gmail.com.

Table of Contents

What Information Do We Collect?
How Do We Process Your Information?
What Legal Bases Do We Rely On?
When and With Whom Do We Share Your Information?
How Long Do We Keep Your Information?
Do We Collect Information From Minors?
What Are Your Privacy Rights?
Controls for Do-Not-Track Features
Do United States Residents Have Specific Privacy Rights?
Do Brazil Residents Have Specific Privacy Rights?
Do We Make Updates to This Notice?
How Can You Contact Us About This Notice?
How Can You Review, Update, or Delete Your Data?

1. What Information Do We Collect?

In Short: We do not directly collect or store your personal information on our servers. Third-party services integrated into our app (for advertising, analytics, and crash reporting) independently collect certain data as described below.

Important: Ataraxian Studios does not operate servers or databases that store your personal information. We do not have direct access to the data collected by third-party services. The information described below is collected independently by these third parties through their SDKs (Software Development Kits) embedded in the app.

Information Collected by Third-Party Services

The following third-party services integrated into our app may automatically collect information:

Advertising (AppLovin and mediation partners):

Advertising ID (can be reset or disabled in device settings)
Device information (model, OS version, screen size)
IP address and approximate location
App usage and ad interaction data

Analytics (Google Analytics for Firebase):

App usage events and session data
Device information and identifiers
Approximate location (country/region level)

Crash Reporting (Sentry):

Error logs and crash reports
Device information and OS version
App state at time of error

Sensitive Information: We do not process sensitive information.

2. How Do We Process Your Information?

In Short: We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with law.

We process your personal information for a variety of reasons, depending on how you interact with our Services, including:

To save or protect an individual's vital interest. We may process your information when necessary to save or protect an individual's vital interest, such as to prevent harm.

3. What Legal Bases Do We Rely On to Process Your Information?

In Short: We only process your personal information when we believe it is necessary and we have a valid legal reason (i.e., legal basis) to do so under applicable law, like with your consent, to comply with laws, to provide you with services to enter into or fulfill our contractual obligations, to protect your rights, or to fulfill our legitimate business interests.

If you are located in the EU or UK:

The General Data Protection Regulation (GDPR) and UK GDPR require us to explain the valid legal bases we rely on in order to process your personal information:

Consent. We may process your information if you have given us permission to use your personal information for a specific purpose. You can withdraw your consent at any time.
Legal Obligations. We may process your information where we believe it is necessary for compliance with our legal obligations.
Vital Interests. We may process your information where we believe it is necessary to protect your vital interests or the vital interests of a third party.

If you are located in Canada:

We may process your information if you have given us specific permission (express consent) to use your personal information for a specific purpose, or in situations where your permission can be inferred (implied consent). You can withdraw your consent at any time.

In Short: We may share information in specific situations described in this section and/or with the following third parties.

Vendors, Consultants, and Other Third-Party Service Providers. We may share your data with third-party vendors, service providers, contractors, or agents ("third parties") who perform services for us or on our behalf and require access to such information to do that work.

The third parties we may share personal information with are as follows:

Advertising, Direct Marketing, and Lead Generation: AppLovin, AdMob, Facebook Audience Network, Vungle, Unity Ads and IronSource
Web and Mobile Analytics: Google Analytics for Firebase
Website Performance Monitoring: Crashlytics, Sentry
Website Testing: Google Play Console

We also may need to share your personal information in the following situations:

Business Transfers. We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.
Business Partners. We may share your information with our business partners to offer you certain products, services, or promotions.

5. How Long Do We Keep Your Information?

In Short: We keep your information for as long as necessary to fulfill the purposes outlined in this Privacy Notice unless otherwise required by law.

We will only keep your personal information for as long as it is necessary for the purposes set out in this Privacy Notice, unless a longer retention period is required or permitted by law. When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymize such information.

6. Do We Collect Information From Minors?

In Short: We do not knowingly collect data from or market to children under 18 years of age.

We do not knowingly collect, solicit data from, or market to children under 18 years of age, nor do we knowingly sell such personal information. By using the Services, you represent that you are at least 18 or that you are the parent or guardian of such a minor and consent to such minor dependent's use of the Services.

7. What Are Your Privacy Rights?

In Short: Depending on your state of residence in the US or in some regions, such as the European Economic Area (EEA), United Kingdom (UK), Switzerland, and Canada, you have rights that allow you greater access to and control over your personal information.

In some regions (like the EEA, UK, Switzerland, and Canada), you have certain rights under applicable data protection laws. These may include the right:

To request access and obtain a copy of your personal information
To request rectification or erasure
To restrict the processing of your personal information
If applicable, to data portability
Not to be subject to automated decision-making

Withdrawing your consent: If we are relying on your consent to process your personal information, you have the right to withdraw your consent at any time. You can withdraw your consent by contacting us using the contact details provided below.

8. Controls for Do-Not-Track Features

Most web browsers and some mobile operating systems include a Do-Not-Track ("DNT") feature or setting you can activate to signal your privacy preference not to have data about your online browsing activities monitored and collected. At this stage, no uniform technology standard for recognizing and implementing DNT signals has been finalized. As such, we do not currently respond to DNT browser signals.

9. Do United States Residents Have Specific Privacy Rights?

In Short: If you are a resident of California, Virginia, Colorado, Connecticut, Utah, or other US states with privacy laws, you have specific rights regarding your personal information, including the right to opt out of targeted advertising.

California Residents - Your Rights Under CCPA/CPRA

Under the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), California residents have the following rights:

Right to Know: You have the right to know what personal information is collected about you, the sources of that information, the business purpose for collecting it, and the categories of third parties with whom it is shared.
Right to Know About Sale/Sharing: You have the right to know whether your personal information is sold or shared for cross-context behavioral advertising, and to whom.
Right to Opt-Out of Sale/Sharing: You have the right to opt out of the "sale" or "sharing" of your personal information.
Right to Delete: You have the right to request deletion of your personal information, subject to certain exceptions.
Right to Correct: You have the right to request correction of inaccurate personal information.
Right to Non-Discrimination: You have the right not to be discriminated against for exercising your privacy rights.

Sale and Sharing Disclosure: We do not "sell" your personal information in the traditional sense. However, our use of advertising SDKs (such as AppLovin) that collect device identifiers and serve targeted ads may be considered "selling" or "sharing" under California law. You have the right to opt out of this practice.

Virginia Residents - Your Rights Under VCDPA

Under the Virginia Consumer Data Protection Act (VCDPA), Virginia residents have the right to:

Confirm whether we are processing your personal data and access that data
Correct inaccuracies in your personal data
Delete your personal data
Obtain a portable copy of your personal data
Opt out of targeted advertising, sale of personal data, or profiling

How to Exercise Your Opt-Out Rights

Since we do not directly control the data collected by third-party advertising services, the most effective way to opt out of targeted advertising is through your device settings:

Android: Go to Settings → Google → Ads → "Opt out of Ads Personalization" or "Delete advertising ID"
iOS: Go to Settings → Privacy & Security → Tracking → Disable "Allow Apps to Request to Track"

You may also contact us at ataraxianstudios@gmail.com with the subject line "Do Not Sell or Share My Personal Information" and we will provide guidance on exercising your rights with our third-party service providers.

How to Request Data Access or Deletion

Because we do not store your personal data on our own servers, requests for data access or deletion should be directed to the third-party services that collect data:

AppLovin: https://www.applovin.com/privacy/
Google/Firebase: https://policies.google.com/privacy
Sentry: https://sentry.io/privacy/

If you contact us at ataraxianstudios@gmail.com, we will assist you in directing your request to the appropriate third party.

10. Do Brazil Residents Have Specific Privacy Rights?

In Short: If you are a resident of Brazil, you have specific rights under the Lei Geral de Proteção de Dados (LGPD).

Under Brazil's Lei Geral de Proteção de Dados (LGPD), you have the following rights:

Confirmation of the existence of data processing
Access to your personal data
Correction of incomplete, inaccurate, or outdated data
Anonymization, blocking, or deletion of unnecessary or excessive data
Data portability to another service or product provider
Deletion of personal data processed with your consent
Information about public and private entities with whom your data has been shared
Information about the possibility of denying consent and the consequences of such denial
Revocation of consent

To exercise these rights, please contact us at ataraxianstudios@gmail.com. As noted above, because we do not directly store your personal data, we will assist you in directing your request to the appropriate third-party service provider.

11. Do We Make Updates to This Notice?

In Short: Yes, we will update this notice as necessary to stay compliant with relevant laws.

We may update this Privacy Notice from time to time. The updated version will be indicated by an updated "Revised" date at the top of this Privacy Notice. If we make material changes to this Privacy Notice, we may notify you either by prominently posting a notice of such changes or by directly sending you a notification.

12. How Can You Contact Us About This Notice?

Ataraxian Studios (Data Controller)

Email: ataraxianstudios@gmail.com

Location: India

Data Protection Contact: For privacy-related inquiries or to exercise your data protection rights, please contact us at ataraxianstudios@gmail.com.

13. How Can You Review, Update, or Delete the Data We Collect From You?

Based on the applicable laws of your country or state of residence in the US, you may have the right to request access to the personal information we collect from you, details about how we have processed it, correct inaccuracies, or delete your personal information. You may also have the right to withdraw your consent to our processing of your personal information.

To request to review, update, or delete your personal information, please contact us at ataraxianstudios@gmail.com.